News

Corelle Brands LLC, an Instant Brands company, is a global leader in the kitchenware segment. Headquartered in Rosemont, Illinois, the company manufactures and markets kitchenware products worldwide. Instant Brands, known for creating ingenious kitchenware solutions have world-wide footprints in over 40 countries. It also has an Asian entity Corelle Brands (Asia Pacific) Pte Ltd, based in Singapore, and other sales and distribution offices in Southeast Asia Greater China, Japan, and South Korea and a decorating plant and distribution centre in Malaysia. Corelle India recently entered into a distribution partnership with Stone Sapphire India Private Limited (SSIPL) to accelerate its growth...

Corelle Brands, the newly-named parent company behind beloved housewares brands such as Pyrex®, Corelle®, CorningWare®, Snapware® and Chicago Cutlery®, received the highest accolade as Global Honoree of the IHA Global Innovation Awards (GIA) for booth design at the International Home + Housewares Show in Chicago this past weekend. This award comes after the company recently changed its name from World Kitchen to Corelle Brands, reinforcing the company’s commitment to its iconic brands and focus on future growth. The Corelle Brands Booth at the 2018 International Home + Housewares Show Corelle Brands captivated attendees at the show with its integrated booth, which was...

Newly Created Corelle Brands to Serve as Corporate Parent for Iconic Brands WKI Holding Company, Inc. (World Kitchen), a leading multinational manufacturer and marketer of housewares, announced it has changed its name to Corelle Brands Holdings Inc.  The move marks a key step in the company’s growth and development and comes less than one year after its acquisition by Cornell Capital, a New York-based private equity firm. “This is an exciting new day for our company.  Moving forward with our brand portfolio aligned under Corelle Brands, a name that connects to one of our most recognizable and market-leading brands, is the next natural step...